QR-Codes-On

Using QR codes in e-books and electronic magazines

If you're a writer, publisher, or business that creates e-books or digital magazines, you can make your publications more interactive by adding QR codes. These codes can instantly connect readers to additional content such as audiobooks, music, videos, or exclusive online materials, offering a richer and more engaging reading experience.

QR codes on e-books
QR codes on e-books
QR codes on e-books
QR codes on e-books
QR codes on e-books
QR codes on e-books

Benefits of incorporating QR codes in electronic books and magazines

E-books and digital magazines have changed the way we read and are here to stay. Many people now use their devices for recreational reading or studying instead of buying paper books. Digital editions open on any device and can also be printed if needed. To make it easier for readers to reach supplementary material, add a QR code to your digital edition so readers can access extra content and resources with a single scan.

Two basic resources for e-books and e-magazines +

QR codes provide two essential resources for sharing your publications. First, by using a dynamic URL QR code, readers can quickly access and download your digital edition from any medium, whether print or digital. Second, QR codes embedded in your book or magazine design can share additional content with readers, such as links to social media, app downloads, videos, websites, invitations, online stores, and more. These resources make it easier than ever to engage your audience and expand the reach of your e-books and digital magazines.

Easy access from any device +

QR codes from Divsly make it simple for readers to access your e-books and digital magazines from any device, enhancing their reading experience. Users can also preview the content before opening the link, which supports effective marketing design and gives readers confidence by showing them what to expect from the QR code.

Use QR codes in you print marketing +

Before QR codes, if a reader found a link in a printed e-book, digital magazine, or accompanying material, they had to type it manually later, which could lead to mistakes or be forgotten altogether. QR codes solve this problem by letting readers scan the code to instantly access additional content, downloads, or resources, making it easier to engage with your publication and track the effectiveness of your campaign.

Track your campaigns +

QR codes make it easy to monitor the return on investment (ROI) for your e-book or digital magazine campaigns. With dynamic QR codes, you can track total and unique scans, scan locations and times, and the devices and operating systems used. This helps you understand how readers engage with your digital publications and make improvements to boost results.

Edit and update your code whenever you want +

Once created, dynamic QR codes can be edited and updated at any time. You can change the destination link or modify the code, even after it has been included in your e-book or digital magazine, without spending extra time or money.

Customize your designs +

With the Divsly code generator, you can fully customize your QR codes for your e-books and digital magazines. Design them with your brand's colors, add custom frames and borders, place your logo or an image in the center, and include an attractive call-to-action to draw in readers and encourage scans.

How to add a QR code for e-books?

1

Sign up to access the QR code generator and choose the type of QR code to add to your e-book or electronic magazine. We recommend starting with the URL QR code.

2

Simply enter your website link, and your QR code will be generated automatically.

3

Personalize your QR code design by adding a frame and a "Scan Me" label.

4

Select the colors for your QR code to match your brand or personal style.

5

Click “Download” to save your QR code as a JPEG file.

6

Insert the QR code design into your e-book or digital magazine.

Top ways to incorporate QR codes in e-books and electronic magazines

QR codes are no longer plain squares. You can customize them with your brand colors, frames, icons, and design elements to make them stand out in e-books and digital magazines. An engaging QR code can guide readers to extra content like videos, downloads, or social media links. Follow these best practices for sizing, placement, and tracking to create effective codes that capture attention and add measurable value to your campaigns.

1
Customize your design

With the wide range of available style options, you can fully customize your QR code to reflect your brand’s identity or align with your campaign’s design.

2
Use the right size

When printing your QR code, make sure it's at least 2 x 2 centimeters in size. It's best not to go smaller, but you can make it bigger to ensure it's easy to scan. To make sure everyone can access it, test your QR code with different smartphone models and scanning apps.

3
Track your campaign

Your QR code can be used in any type of marketing and allows you to track how many times it is scanned. The tracking feature of dynamic URL QR codes provides valuable data about your campaign, helping you make informed adjustments to improve performance. Whether used in print or digital media, QR code technology makes it easy to monitor results and measure engagement effectively.

Explore QR codes in action for e-books and digital magazines

If you're still unsure about the benefits of using Divsly codes in e-books and digital magazines, here are examples from fictional companies that demonstrate how they can be applied in different campaigns.

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Restaurants

Los Burgueses recently hosted a well-known food critic, and the review of their restaurant appeared in a digital magazine. The magazine included a business QR code which, when scanned, displayed the Los Burgueses menu and featured a custom button linking to their Instagram account, where they post daily updates and promotions.

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Retailers

Shop Local publishes a monthly digital magazine in collaboration with a popular fashion influencer who showcases her favorite outfits from the brand. Each issue includes a link list QR code, giving readers easy access to their Instagram, Facebook, and YouTube channels, where they can find tutorials and fashion challenges.

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Editors

Editorial Q publishes a monthly digital magazine to promote its latest books. In the most recent edition, they featured an interview with author María Inés Cortés and included a dynamic URL QR code that directed readers straight to the online store to purchase her newest novel.

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Software and game developers

The classic Space Heroes games have fans all over the world, especially the popular 'Pluto Odyssey.' To expand the story, the creators released a series of e-books based on the game. These fan-fiction e-books include a video QR code that links to a YouTube playlist with behind-the-scenes videos, showing how the game and its characters were developed, along with interviews with the artists and developers.

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Educational institutions

SC School runs an annual publishing project with its fifth-year students to give them real-world work experience. As part of the project, students go through all the steps of creating and promoting a book. This year, each class created an illustrated e-book featuring the students’ artwork. Since the book could only display a small sample of each student’s work, they added a PDF QR code to each page. By scanning the code, readers could access a full PDF containing more artworks from the student who created that page.

Frequently asked questions

Not really—it all depends on your e-book or digital magazine design and how you plan to use the QR code. Just make sure not to make it too small, so it's easy to scan. The recommended minimum size is 2 x 2 cm, but you can make it larger if needed.

Really, it's up to you! QR codes offer many possibilities, allowing you to link users to all kinds of online content. You can link to app downloads, videos, music playlists, PDFs, documents, social media profiles, and more—without overcrowding your pages or using long links. What you link to depends on what you want your QR code to achieve.

Adding QR codes to eBooks and digital magazines can significantly boost reader engagement by making the content more interactive and immersive. By scanning a QR code, readers can instantly access various multimedia resources, such as audio narrations, behind-the-scenes videos, image galleries, or additional digital guides that complement the main material. This allows authors, publishers, and educators to offer bonus material without cluttering the main reading experience. For instance, an educational eBook might use QR codes to link to downloadable worksheets or recorded lectures, while a novel could include audio interviews with the author or soundtrack samples. In essence, QR codes serve as a bridge between traditional digital text and rich, multimedia resources, creating a dynamic, interactive learning or entertainment environment for users.

Yes, with Divsly’s dynamic QR codes, you can update the destination link even after your eBook or magazine has been distributed. This feature means you don’t have to worry about broken links or outdated resources. For example, if you initially linked to a product page or video that later changes location, you can easily swap out the link in your Divsly dashboard—no need to re-edit or re-distribute your publication. This flexibility keeps your content relevant, allows you to adapt to new campaigns, and ensures your readers always have access to the latest information or offers. Additionally, you can track the performance of your QR codes, gaining valuable insights into reader preferences and interaction patterns. This analytical capability enables you to continually refine your interactive content strategies based on real data.​

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