QR Code Generator for Commercials

Using QR codes in TV commercials

Add a QR code to your TV commercials and make your ads more interactive and engaging. With QR codes for TV advertising, viewers can instantly visit your website, explore your services, or claim special offers from their screens. It’s a simple and effective way to connect your television audience with your online presence and inspire real-time action.

QR codes on TV ads
QR codes on TV ads
QR codes on TV ads
QR codes on TV ads
QR codes on TV ads
QR codes on TV ads

Benefits of incorporating QR codes in television commercials

If you think TV ads are losing relevance, think again. Television remains one of the most powerful media for storytelling and brand visibility, especially during high-viewership events like the Champions League or popular reality shows. By adding a QR code to your commercial, you create an instant bridge between on-screen advertising and real-time interaction. Viewers can scan the code to visit your website, explore product details, or access limited-time offers right from their couch. This not only enhances engagement but also helps track performance through scan data, giving you measurable results and deeper insights into your audience’s behavior.

Optimizing the viewer experience: from TV to mobile +

Our Divsly code generator offers different types of QR codes that can connect your TV commercial to all kinds of additional content. For example, many fast food chains use the coupon QR code in their ads to give viewers exclusive discounts and boost in-store sales. You can also grow your social media following by adding a link list QR code to your commercial. To promote a new app, use the apps QR code so viewers can instantly download it. You can also share nutrition facts, connect customers to your store, offer online help, and much more with our various QR code options.

Track and test your campaigns +

In the past, it was difficult to measure the reach and performance of a TV advertisement, but with QR codes, that challenge is now easily solved. Our dynamic QR codes allow you to track all the essential statistics needed to optimize your marketing campaigns. You can monitor how many times your code has been scanned, where and when those scans occurred, and the type of device and operating system used. This valuable data helps you understand what’s working and what needs improvement, allowing you to make informed adjustments and achieve better results from your campaign.

Always updatable information +

With dynamic QR codes, you can update the information, fix mistakes, or even switch the type of QR code—anytime—even after it’s been created, printed, or included in your ads.

Expand your brand awareness +

By adding a Divsly QR code to your television commercials, you can extend your brand presence beyond the screen. Viewers can scan the code to connect instantly with your website, social media, or special campaigns, helping them engage with your brand even after the ad ends. You can also customize your QR code’s colors and design to match your branding, ensuring your campaign remains consistent and recognizable across every platform.

Advantages of using television for advertising +

Television commercials typically run between 15 and 60 seconds, giving advertisers a short but powerful window to capture viewers' attention and communicate their message. Adding a QR code can enhance this opportunity by allowing audiences to instantly visit your website, online store, or social media pages for more information or exclusive offers.

How to add a QR code for television commercials?

1

Sign up to access the QR code generator and choose the type of QR code you want to add to your television commercials. We recommend starting with the URL QR code.

2

Simply enter your website link, and your QR code will be generated automatically.

3

Customize your QR code by adding a frame and a “Scan Me” label.

4

Select the colors for your QR code to match your brand or personal style.

5

Click “Download” to save your QR code as a JPEG file.

6

Add the QR code design to your commercials.

Top ways to incorporate QR codes for television commercials

Today, QR codes are no longer limited to simple black-and-white squares. You can now design them creatively to match the tone and look of your television ads. By customizing their colors, frames, and styles, you can make the QR code blend naturally with your brand visuals while catching viewers’ attention on screen. Here are some key ways to use these features effectively.

1
Add instructions

Many people overlook an important step when adding QR codes to their television commercials. It is important to clearly tell viewers what they will get when they scan it. When creating your Divsly code, always include a short and clear call to action such as “Visit our social pages,” “Join our giveaway,” or “Share your feedback.” This simple instruction helps viewers understand the benefit of scanning and can greatly increase engagement with your campaign.

2
Frame it

Use our customizable frames to make your QR code match your brand or giveaway design. After generating your QR code, you can pick from many frame styles, colors, and CTA messages to catch people’s attention. You can also choose a different icon, change the shape, and add your own custom text.

3
Add a logo inside your QR code

After customizing your QR code’s frame, shape, and color, you can make it more recognizable by adding your brand logo in the center. Choose one from our preset options or upload your own. You can also include a custom call to action such as “Follow us on Instagram” or “Join our giveaway.” The logo size automatically adjusts to ensure your QR code remains clear and easy to scan.

4
Save your designs

Sign up on Divsly to save and manage your QR code designs for future use. You can store all your customized designs and easily reuse them in upcoming campaigns without starting over. Whether you’re promoting a new product, event, or contest, keeping a consistent look across your QR codes helps strengthen brand recognition and saves valuable time.

5
Customizable URL

Every dynamic QR code is automatically assigned a random short URL that redirects users to your destination page. With Divsly, you can personalize this URL by adding your company name, making it easier to recognize, more professional, and more trustworthy for your audience.

Explore QR codes in action for television commercials

Still not sure how to use QR codes in your TV ads? No worries! Here are some fictional and real-life examples to inspire your next campaign:

Coca-cola icon
Coca-Cola

Coca-Cola has effectively used QR codes in its TV commercials to encourage viewers to visit its website, join contests, access exclusive content, and claim exciting prizes. As a globally recognized brand, Coca-Cola easily attracts viewers to scan its codes, making each campaign highly engaging and successful.

McDonald's icon
McDonald’s

McDonald’s has also added QR codes to TV ads to promote special deals. In one campaign, they used a QR code that gave viewers a discount coupon for a new meal combo. With tempting rewards just a scan away, it’s hard for people to resist.

Dairy brand icon
ZenYog (fictional)

ZenYog, a dairy brand, launched a TV campaign that showcased delicious recipes made with their products. To make the experience more interactive, they added a PDF QR code that allowed viewers to download the complete recipes instantly. It was a creative and engaging way to inspire people to try their products at home.

Band icon
The Storms (fictional)

The fictional band The Storms used QR codes in their TV and YouTube ads to promote new songs. By including an MP3 QR code, fans could instantly listen to a featured track along with a bonus song, and use a custom button to visit the band’s online store to purchase the full album in different formats.

Vacation icon
Flamingo Beach (fictional)

Flamingo Beach ran a summer ad campaign showcasing dream vacation destinations. They included a coupon QR code that gave viewers an 18% discount, redeemable both online and in person. Since the code could be easily saved and shared, it helped the brand reach more people and boost engagement.

Mobile video game icon
Space Heroes (fictional)

To launch their mobile game, Space Heroes aired a short 6-second ad with the message “Download Now for Free.” The ad featured a QR code that linked directly to the app store, making it easy for viewers to install the game instantly. This example shows how QR codes can enhance TV ads by creating an immediate connection between the audience and the brand.

Frequently asked questions

QR codes are a flexible marketing tool that can be used across all types of media. With the widespread use of mobile devices, it's more likely than ever that someone sitting at home will scan a QR code they see on their TV screen. Most phones now come with built-in QR code readers, making it easy for viewers to connect instantly with your products and services. That’s why QR codes are a great way to link your TV audience directly to your brand.

If users have trouble scanning your QR codes, it could be due to the size, lack of contrast with the background, or a broken link. To avoid this, it's important to test the code before launching the campaign. Make sure it’s scannable on different devices and that it leads to the correct site.

Our dynamic QR code generator lets you customize the design, colors, and look of your QR code to match your brand’s identity. With a clear call to action (CTA), viewers will be encouraged to scan the code and learn more about your company and offerings.
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