QR Code Generator for Brochures

Using QR codes on brochures

Boost your marketing with Divsly, the perfect tool for offering discounts, promotions, and special offers through simple scans. Enhance the impact of your brochures and digital flyers effortlessly.

Brochures
Brochures
Brochures
Brochures
Brochures
Brochures

Advantages of incorporating QR codes in brochures

QR codes enhance communication across various sectors, connecting businesses with customers, educators with students, and health professionals with patients. A simple scan links users directly to the desired information or multimedia. By incorporating QR codes in your brochures, you can improve user engagement and streamline access to content. Discover how QR codes can make your marketing campaigns more effective and efficient.

Notify +

Enhance your printed marketing by adding a QR code to brochures, giving customers easy access to detailed product or service information. A PDF QR code lets clients save customizable documents on their devices for later use. Artists and musicians can showcase videos or create playlists through a video QR code on their brochures. Dynamic QR codes offer seamless access to multimedia content, including MP3 tracks and video collections.

Associate +

Enhance communication with consumers, students, clients, or patients by adding a link list QR code to your brochure, providing direct links to your online platforms. Distribute your brochures in stores and public spaces, allowing potential customers to easily follow you. A business QR code lets you share essential information such as contact details, opening hours, website links, and location. Your clients or patients can effortlessly connect with you through a quick scan, keeping your business accessible even on the go.

Contribute +

Strengthen customer relationships by gathering feedback with a feedback QR code, allowing consumers to share their comments and ratings. If your company offers online consultations, an app QR code in your brochures can promote your communication app. Customers can learn about the app’s features and easily download it from their preferred store (Google Play, Apple App Store, or Amazon Appstore). Enhance service quality with valuable customer insights and app promotions.

Evaluate +

Divsly’s tracker helps measure your brochure’s success by showing when, where, and on which device your QR code was scanned. These insights let you adjust your campaign in real time — update content, improve design, or tweak distribution. For brochures handed out at events, the tracker shows peak scan times, helping you gauge presentation effectiveness. Optimize your campaigns with data-driven decisions.

How to add a QR code in brochures?

1

Sign up to access the QR code generator and choose the type of QR code to add to your brochure. We recommend starting with the URL QR code.

2

Fill in the QR code with all the information you want to display.

3

Personalize the design by including a frame, logo, and a caption for your QR code.

4

Select the colors for your QR code to match your brand or personal style.

5

Click "download" to save your QR code as a JPEG file.

6

Add the URL QR code to your brochure design

Top ways to incorporate QR codes on brochures

To succeed, your tri-fold brochure needs clear information, eye-catching visuals, and an effective CTA. A well-designed QR code enhances engagement and makes it easy for customers to take action. Make sure your brochure grabs attention and drives results.

1
Include instructions

In the past, many businesses printed QR codes without explaining what consumers would gain by scanning them. Always include a clear message to encourage scanning and ensure your marketing campaign is effective.

2
Personalize your frame

Enhance your QR code by adding creative frames in different colors and designs to make it more eye-catching. After generating your code, choose from a variety of frames with engaging messages. You can also customize it with your own text, icons, or shapes to encourage action.

3
Place a logo on your QR code

Once you’ve customized the frame, shape, and color, you can add your company logo in the center. Our system automatically adjusts the logo size to ensure the QR code remains scannable.

4
Store your designs

Sign up for Divsly to easily reuse saved QR code designs without starting from scratch. Save your designs as templates and use them in future marketing campaigns.

5
Personalized URL

Divsly provides a short, customizable URL for each generated code that redirects to any page you choose. You can update the link anytime to help differentiate yourself from the competition.

6
Preview before printing

For optimal scanning, the minimum recommended size for your QR code is 2 x 2 cm. Avoid making it smaller, but you can increase the size if needed. Test it on different smartphones and apps to ensure accessibility for all users.

Discover QR codes in action for brochures

If you're having trouble imagining the impact and benefits of using a Divsly code in your brochures, we’ve created some fictional scenarios to help you visualize the advantages it can bring to your business or company.

Academic icon
Academic institutions

SC School aimed to increase enrollment with a budget-friendly marketing campaign by reusing last year’s brochures and adding a video QR code. This QR code linked potential students to a YouTube playlist featuring testimonials from students and alumni, program presentations by teachers, and videos of annual showcases. The addition of the QR code provided a dynamic and engaging way to highlight the school’s achievements. It successfully connected prospects to the school’s vibrant community.

Repair services icon
Repair and upkeep services

Builder Construction enhanced its brochures by adding a QR code, making it easy for clients to schedule and book services. The apps QR code linked directly to their calendar and booking app, streamlining the process. This QR code also promoted the app across stores like Google Play, the Apple App Store, and the Amazon Appstore. Clients could conveniently select services and book appointments based on their preferences.

Healthcare icon
Healthcare services

Health Clinic used our PDF QR code in brochures to provide patients with detailed information about dental treatments. The code linked to an electronic document that could be easily updated with new or modified details. Thanks to dynamic QR codes, they could replace the document without generating a new code.

Restaurants icon
Restaurants

Los Burgueses, a restaurant chain that updates its menu each season, faced high costs and environmental impact from reprinting menus. To solve this, they added an image gallery QR code to their brochures. This allowed customers to view photos and prices of seasonal dishes online without needing to reprint the menu. The solution saved money and reduced waste while keeping the menu up to date.

Wellness icon
Fitness and wellness centers

4x4 Training, a trendy gym, leveraged its personal trainer’s podcast to promote health and fitness tips. They added an MP3 QR code to their brochures, allowing clients to easily access weekly training, nutrition, and bodybuilding advice. The QR code linked directly to the podcast section featuring tips and updates. This integration increased engagement and added more value to their brochures.

Frequently asked questions

It depends on what your QR code links to. Some QR codes need an internet connection to access online content, while others, like WiFi, vCard, and plain text codes, can work without one.

Most modern smartphones have a built-in QR code scanner, with iOS devices including it in the control panel or front camera. Newer Samsung models can detect QR codes automatically. Older devices can easily scan codes by downloading a free app from the app store.

The placement of your QR code depends on your brochure’s goal and desired user action. For immediate engagement, position it on the outer folds with a compelling CTA like “Discover our offers” or “Follow us on Instagram.” This encourages people to scan the code right away.

The type of information you want to share will guide your choice of QR code. Use a PDF QR code for text-based info, a video QR code for tutorials or YouTube links, and an MP3 QR code for music previews. There are many other options available depending on your needs. Click here to explore the different types of QR codes.
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