QR-Codes-On

Using QR codes on websites

Adding a QR code to your website allows visitors to quickly access a variety of valuable content, such as social media profiles, exclusive discount coupons, and app downloads. This makes it easier for users to engage with your brand, explore your offerings, and interact with your online presence seamlessly.

QR codes on websites
QR codes on websites
QR codes on websites
QR codes on websites
QR codes on websites
QR codes on websites

Benefits of incorporating QR codes on websites

Adding QR codes to your website helps visitors save time by allowing them to instantly access important pages, download resources, redeem special offers, or connect with other content without manually typing URLs or searching online. QR codes create a seamless link between your website and other digital platforms, such as social media accounts, apps, or promotional pages. This not only enhances user experience but also encourages greater engagement, repeat visits, and easier navigation across your online presence.

Advantages of marketing with QR codes +

Marketing strategies must evolve to meet the trends and needs of your audience. With growing demand for sustainability, QR codes offer an eco-friendly solution by reducing waste and allowing for creative integration into your brand. They are easy to use, cost-effective, and compatible with smartphones, making them ideal for directing users to your website, landing pages, or online store. Plus, their ability to track effectiveness means you can monitor how visitors interact with your website and other online platforms, allowing you to adjust campaigns and improve results whenever needed.

Increase traffic to your website +

QR codes save time by making it easy for users to access your website without having to type URLs manually. With an app QR code, users can quickly download your app from stores like Google Play, Apple App Store, or Amazon Appstore. An MP3 QR code can link to your music or podcast on platforms such as iTunes or YouTube Music. A vCard Plus QR code allows users to save your contact information directly to their phone. You can also share travel guides, instruction manuals, or other documents with a PDF QR code, enabling users to save and access them anytime, from any device.

Track your campaign +

Divsly provides real-time statistics through our dynamic URL QR code tracking. It records how often your code is scanned and provides details such as location, date, time, device type, and operating system. This allows you to stay informed about your QR code’s performance and make data-driven adjustments to your marketing strategy whenever needed.

How to add a QR code for websites?

1

Sign up to access the QR code generator and choose the type of QR code to add to your website. We recommend starting with the URL QR code.

2

Simply enter your website link, and your QR code will be generated automatically.

3

Personalize your QR code design by adding a frame and a "Scan Me" label.

4

Select the colors for your QR code to match your brand or personal style.

5

Click “Download” to save your QR code as a JPEG file.

6

Add the QR code design into your website.

Top ways to incorporate QR codes for websites

QR codes are no longer plain or boring. You can now customize them with your branding, colors, frames, icons, and other creative tools to make them stand out on your website. To make your website campaigns more effective, QR codes should catch visitors’ attention and clearly communicate the value of scanning. Here’s a practical guide with tips to help you design standout QR codes for your website and enhance user engagement.

1
Include instructions

In the past, many businesses printed QR codes without explaining what consumers would gain by scanning them. Always include a clear message to encourage scanning and ensure your marketing campaign is effective.

2
Personalize your frame

Enhance your QR code by adding creative frames in different colors and designs to make it more eye-catching. After generating your code, choose from a variety of frames with engaging messages. You can also customize it with your own text, icons, or shapes to encourage action.

3
Place a logo on your QR code

Once you’ve customized the frame, shape, and color, you can add your company logo in the center. Our system automatically adjusts the logo size to ensure the QR code remains scannable.

4
Store your designs

Sign up for Divsly to easily reuse saved QR code designs without starting from scratch. Save your designs as templates and use them in future marketing campaigns.

5
Personalized URL

Divsly provides a short, customizable URL for each generated code that redirects to any page you choose. You can update the link anytime to help differentiate yourself from the competition.

6
Preview before printing

For optimal scanning, the minimum recommended size for your QR code is 2 x 2 cm. Avoid making it smaller, but you can increase the size if needed. Test it with different smartphones and apps to ensure accessibility for all users.

Explore QR codes in action for websites

We’ve already shared the benefits of using a QR code on your website, but if you’re still unsure how it could help, here are some fictional examples to spark your creativity.

Games icon
Software and game developers

To promote their latest game, Space Heroes launched a website to boost sales and engage fans. They added an app QR code to the site, allowing visitors to quickly download the game from all major app stores. This made it easy for users on any smartphone to access the game instantly, improving both convenience and engagement.

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Editors

Editorial Q wanted to keep fans updated on news about their top authors. To achieve this, they added a link listing QR code to their website, positioned next to a weekly feature on one of their authors. This QR code allows readers to easily follow the author’s Instagram or Reddit accounts, keeping them informed about new releases, upcoming events, and the author’s creative process.

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Gyms and wellness studios

The popular gym 4x4 Training wanted to keep its members motivated during workouts. They added an MP3 QR code to their website, allowing users to scan it and access workout playlists directly on their phones, helping them stay energized and engaged while exercising.

CPG icon
Consumer packaged goods

ZenYog receives significant daily traffic on its website, so they started offering weekly promotions using a coupon QR code. Visitors can scan the code on the site, save the coupon to their phones, and redeem it in-store. This approach keeps users returning regularly, knowing there will be a new deal each week.

Repair icon
Repairs and home maintenance

Builder Construction expanded its marketing efforts to reach more potential customers. In addition to traditional advertisements, they added a vCard Plus QR code to their website. With a single scan, visitors can save the company’s contact information directly to their phones and call whenever they need services.

Frequently asked questions

Linking a QR code to the same homepage it’s already on might seem pointless, creating a loop. But the real purpose of using QR codes on your website is to connect visitors to other digital platforms. They act as a bridge—not just between print and digital, but also between desktop and mobile—making it easy for users to access apps, social media, podcasts, or videos on their phones.

Integrating QR codes into your website offers a seamless way for visitors to interact with your content, increasing engagement and satisfaction. Instead of searching for links or manually entering information, users can simply scan a QR code to access popular resources like social media profiles, app downloads, or promotional offers. This instant access not only saves time but also encourages users to explore more of what your brand offers. Furthermore, customized QR codes with frames, logos, and branded colors make your site visually appealing and guide visitors to take specific actions—whether it’s following your channels, redeeming a coupon, or saving your contact details. Over time, these enhanced interactive experiences help build trust, motivate repeat visits, and strengthen the connection between your business and its customers

Divsly’s dynamic QR codes come with robust real-time tracking features that help you measure the effectiveness of your campaigns. When you add a QR code generated by Divsly to your website, you gain access to detailed statistics including scan frequency, location, date, device type, and operating system. This data lets you see not only how many users are interacting with your QR codes but also where and when engagement is happening. With these insights, you can make informed decisions to refine your marketing strategy, such as updating the destination link, refreshing the QR code’s design, or targeting campaigns to specific regions or devices. Divsly’s analytics empower you to continually optimize your digital experiences and ensure your website’s QR codes drive real value for both your brand and your audience.

Of course! You scan it just like a printed QR code. Open your phone's camera or a scanning app, point it at the code, and scan. That’s it! You’ll instantly get access to the info.

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