QR-Codes-On

Using QR codes in stickers and labels

Incorporate a QR code into your stickers and labels to increase the exposure and visibility of your marketing campaign.

Stickers and labels
Stickers and labels
Stickers and labels
Stickers and labels
Stickers and labels
Stickers and labels

Give your stickers and labels a new look with Divsly

The stickers and labels you often see online, on social media, or in the real world, whether on laptops, notebooks, or light posts, can be more than just decorative. They are a symbol of identity but can also serve as a powerful tool in your marketing campaign.

Turn public curiosity into an opportunity +

A personalized QR code on your stickers can play a key role in your marketing strategy, sparking curiosity when seen in public spaces or on friends’ belongings. It leverages brand loyalty and encourages others to explore your brand. The QR code can link to product videos, promote events, or boost social media followers. Your customers become ambassadors, sharing your brand's identity through personalized stickers. This creates a seamless connection between the physical and digital experience for both current and potential customers.

Evaluate the loyalty of your customers +

A label not only distinguishes your product but also provides essential information like usage, origin, and ingredients. Adding a QR code enables you to share more details that wouldn’t fit on the label, building trust by connecting customers to your contact channels, online communities, or satisfaction surveys. The more a customer learns about your brand, the more likely they are to recommend your products. With a simple scan, customers can access detailed info about ingredients, supply chains, tips, recipes, and more.

Strategic marketing +

Dynamic QR codes can make your marketing campaign more effective and profitable. With tracking, you can see when, where, and with what device the code was scanned, helping you measure your ad's success. You can also update the information on your printed stickers without needing to reprint them.

How to add a QR code in stickers and labels?

1

Sign up to access the QR code generator and choose the type of QR code to add to your stickers and labels. We recommend starting with the URL QR code.

2

Simply enter your website link, and your QR code will be generated automatically.

3

Personalize your Divsly code design by adding a frame and a "Scan Me" label.

4

Select the colors for your QR code to match your brand or personal style.

5

Click “Download” to save your QR code as a JPEG file.

6

Add the URL QR code to your sticker or label.

Top ways to incorporate QR codes on stickers and labels

QR codes are no longer plain or dull. You can now customize them with your branding and creative tools. To make your promotional stickers and product labels more effective, ensure they grab the attention of both existing and potential customers. Here’s a quick guide to some useful practices for designing standout qr codes.

1
Include instructions

In the past, many businesses printed QR codes without explaining what consumers would gain by scanning them. Always include a clear message to encourage scanning and ensure your marketing campaign is effective.

2
Personalize your frame

Enhance your QR code by adding creative frames in different colors and designs to make it more eye-catching. After generating your code, choose from a variety of frames with engaging messages. You can also customize it with your own text, icons, or shapes to encourage action.

3
Place a logo on your QR code

Once you’ve customized the frame, shape, and color, you can add your company logo in the center. Our system automatically adjusts the logo size to ensure the QR code remains scannable.

4
Store your designs

Sign up for Divsly to easily reuse saved QR code designs without starting from scratch. Save your designs as templates and use them in future marketing campaigns.

5
Personalized URL

Divsly provides a short, customizable URL for each generated code that redirects to any page you choose. You can update the link anytime to help differentiate yourself from the competition.

6
Preview before printing

For optimal scanning, the minimum recommended size for your QR code is 2 x 2 cm. Avoid making it smaller, but you can increase the size if needed. Test it on different smartphones and apps to ensure accessibility for all users.

QR codes on stickers and labels in action

If you're having trouble imagining how a QR code on your stickers and labels can benefit your business, here are some fictional examples to help you visualize its potential.

Culture icon
Urban life and culture

The fictional city of North City started using QR codes on their welcome sign to share a PDF QR code map with points of interest and dining options. They then created MP3 QR code stickers for each location, offering audio guides when scanned. Visitors could listen to these guides as they explored the sites. The MP3 page also included a button linking to the full audio playlist on platforms like Google Play Music and Amazon Music. This allowed tourists to enjoy the audio guides at their convenience.

Charitable organization icon
Charitable organizations

The fictional Save Native Birds Foundation faced declining donations and created an online community to keep supporters connected and informed. They added a video QR code to their stickers, sharing videos about habitat conservation and species rescue efforts. Additionally, they included an image gallery QR code featuring a collection of bird wallpapers as a thank-you to donors. This helped engage their supporters and keep them involved in the foundation’s mission. The QR codes provided easy access to valuable content and fostered a sense of connection.

Retail icon
Retail products

After a successful social media campaign, ZenYog leveraged consumer testimonials to attract new customers to their dairy products. They added an image gallery QR code to each product label, showcasing photos of desserts made using their products. Each image included a link to the recipe page for easy access. The use of dynamic QR codes allowed ZenYog to update images and recipes without needing to reprint the labels. This strategy kept the content fresh and engaging for potential buyers.

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Individual purposes

Juan Pablo organized an alternative theater series with five local theater companies at his neighborhood cultural center. To ensure the event’s success and future editions, he needed an attractive campaign to boost attendance. He designed eye-catching stickers that were distributed among company members, friends, and family, and placed around the city. The stickers featured an event QR code, allowing passersby to scan it, view the schedule, and reserve their spot. This helped spread the word on social media, making the festival more popular and setting the foundation for it to become a city tradition.

Music icon
Music creators and artists

The fictional band The Storms gained popularity with their unique stickers. To attract more concertgoers and grow their fanbase, they added a link listing QR code to their stickers, offering fans easy access to concert videos on Instagram, Twitter, and Facebook. This helped capture the attention of both existing and new listeners. When they released their first studio album, they used an mp3 QR code, allowing potential buyers to listen to a track. The code also included a link to the virtual store where fans could purchase the full album in various formats. This strategy helped boost their visibility and sales.

Frequently Asked Question

Avery labels come in various sizes, shapes, and paper types, making them ideal for different labeling needs. Many printers are compatible with Avery labels, allowing for easy customization. This makes it simple to create personalized labels, including custom QR codes.

First, go to our dynamic QR code generator and select the type of QR code you need. Add your link or information, then click “generate” and customize it to fit your brand. Once you're done, click “Download” and integrate it into your label design before printing.

When printing a QR code on your stickers or labels, ensure it's at least 2 x 2 cm. Any smaller, and it might not be scannable by mobile devices.

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