QR-Codes-On

Using QR Codes on Clothing

Add a QR code to your clothing to enhance your customers' shopping experience. Boost your brand and grab buyers' attention by introducing this new tech in fashion.

Benefits of incorporating a QR codes in Clothing

If you're in the fashion industry, adding QR codes to your garments can enhance customer experience and attract new buyers. With increasing concerns about environmental impact, labor practices, and other ethical issues, brands must be transparent about their production process. QR codes offer a creative way to show customers the journey of your products, from raw materials to store shelves. You can use Video QR codes or Image Gallery QR codes to showcase this process. This will position your brand as sustainable and socially responsible.

Refresh fashion +

Make your brand a trend by adding our Image Gallery QR code to your clothing labels. Compatible with all mobile devices, the code lets customers view, save, and share outfit ideas, showcasing different sizes and styles. Our Link Listing QR code helps you connect with customers, build a community, and share creative content. With just one scan, customers can access your Instagram, YouTube, or TikTok accounts. A URL QR code also links to your brand's info, size charts, collections, and online store with delivery options.

Express your truth +

Use our Video QR code on your clothing labels to share your brand's story, from its start in the fashion industry to the creation of new collections. Showing the production process and brand transparency builds trust with consumers and boosts word-of-mouth. Transparency not only increases sales but also helps position your brand as respected in the market, showing your commitment to the environment and fair labor practices. You can easily update or replace videos whenever you need.

The missing factor +

Print a dynamic URL QR code on your garment labels to easily connect customers to any destination with a quick scan. For example, if a customer can't find the right color, style, or size in-store, they can visit your online store to make a purchase, boosting traffic and sales.

Social impact campaigns +

Today, brands that care about social and environmental issues are more appealing to customers. Many clothing companies use QR codes in their marketing to support causes or awareness campaigns. You can also give back by linking to a donation page with our dynamic URL QR code or expand your campaign's reach with a Link Listing QR code.

Promotion +

QR codes on clothing can help promote your brand. Print a Feedback QR code on your employees' uniforms to gather customer opinions. Personal trainers can add an Apps QR code to their shirts to offer services through their app. At events, give away hats or t-shirts with a Link Listing QR code to boost your social media followers.

Assess and refine +

Our dynamic QR codes let you track key statistics to measure your marketing campaign’s success. You can see scan frequency, location, date, time, device, and operating system in real time. This helps you evaluate performance and make changes to the design, distribution, or content if needed.

How to add a QR code on Clothing ?

1

Sign up to access the QR code generator and choose the type of QR code to add to your clothing items. We recommend starting with the QR from URL code.

2

Simply enter your website link, and your QR code will be generated automatically.

3

Personalize your QR code design by adding a frame and a "Scan Me" label.

4

Select the colors for your QR code to match your brand or personal style.

5

Click "download" to save your QR code as a .jpeg file.

6

Add the QR code design into your garment.

Top ways to incorporate QR codes in Clothing

QR codes are no longer just plain and boring. Now, you can customize them with your own branding and a range of creative tools. To make your promotional stickers and product labels effective, they need to catch the attention of customers and potential customers. Here’s a guide to some useful practices to help you design standout QR codes.

1
Include instructions

In the past, many have printed QR codes without explaining what consumers will gain by scanning them. Always include a clear message to encourage scanning and ensure your marketing campaign is effective.

2
Personalize your frame

Enhance your QR code by adding creative frames in different colors and designs to make it more eye-catching. After generating your code, choose from a variety of frames that include engaging messages. You can also customize it with your own text, icons, or shapes to drive action.

3
Place a logo to your QR code

Once you’ve customized the frame, shape, and color, you can add your company logo in the center. Our system automatically adjusts the logo size to ensure the QR code remains scannable.

4
Store your designs

Sign up for Divsly to easily reuse saved QR code designs without starting from scratch. Save your designs as templates and use them in future marketing campaigns.

5
Personalized URL

Divsly provides a short, customizable URL for each generated code, redirecting to any page you choose. You can update the link anytime to help differentiate yourself from the competition.

6
Preview before printing

For optimal scanning, the minimum recommended size for your QR code is 2 x 2 cm. Avoid making it smaller, but you can increase the size if needed. Test it with different smartphones and apps to ensure accessibility for all users.

Explore QR codes in action for Clothing

If you're still unsure about the impact and advantages of adding a QR code to your clothing, here are a few fictional examples to help you see how it can benefit your business.

Retail outlets

Shop Local's plus-size collection didn’t get the attention they hoped for, so they launched a new campaign to boost interest. They created a lookbook with the hashtag #VivaLaDiversidad, featuring models of all sizes, and added a Video QR code to the clothing labels with the message “Live diversity.” Scanning the QR code led customers to a video playlist showing the same garment worn by models of different sizes. This allowed shoppers to see how the clothes would look on them, helping them feel confident in finding their size.

Videographers and photographers

JHP Photographer worked with a clothing brand to feature urban landscape images on their t-shirts. To promote their work, they added a Business QR code to the labels. Buyers can scan the code to visit the company’s website, where they can find services, location, hours, and a link to the team’s portfolio.

City Living and Tradition

North City decided to reduce waste by promoting events digitally instead of printing flyers. They added an Event QR code to the T-shirts of tourism office workers. Visitors could scan the code to access event details like date, time, location, and the full schedule for the city’s anniversary. Scanners could save the event to their calendar and share it with others.

Household Repairs and Maintenance

Builder Construction wanted to improve communication with clients, so they added a Feedback QR code to their employees' uniforms. Customers could scan the code to access a page where they could rate services and leave comments. After completing the survey, the feedback was sent directly to the company’s email, helping improve their services.

Musicians and creators

The band The Storms wanted to grow their website traffic and social media followers. They added a Link Listing QR code to their most popular merchandise—t-shirts and caps. This allowed concertgoers to quickly follow the band on Instagram, YouTube, and TikTok.

Frequently Asked Question

A clothing QR code is used in the fashion industry to give extra information about clothing items, accessories, or brands. Printed on product labels, these codes can be scanned with mobile devices to access digital content. QR codes can store up to 4,296 characters and help brands improve the shopping experience by connecting with customers.

To scan a QR code, open the camera app on an iPhone and point it at the code. If you have iOS 12, you can use the QR code reader from the control panel. On Android, many devices have Bixby Vision, but older models may need a scanner app from the app store. QR codes can be found on clothing you’ve bought or are about to buy, or sometimes on employees' uniforms for feedback, website access, or catalogs. Always ask for permission before scanning from an employee’s uniform.

First, create your QR code using our dynamic QR code generator. Choose the type of code, add the destination link, and design it to match your style. Then, download the code and have it printed by a t-shirt printing company.

Got more questions?

For additional details, check out our
Help Center.